Shisha XP Events

Client

Website

Deliverables

Shisha XP Events approached me at the inception of their business with the vision of providing luxury Shisha catering services to prestigious venues and exclusive private events.

I was tasked with developing a brand identity that reflected sophistication and quality, alongside a functional and elegant website optimised for enquiries and bookings.

Project Overview

The client required a complete branding solution, a professional website with integrated booking functionalities, and technical assistance with setting up their communication systems.

The visual direction needed to project a refined, exclusive aesthetic, establishing immediate credibility with high-end clientele and event organisers.

My Approach

The project began with the creation of the Shisha XP Events logo.

I designed a distinctive emblem combining a stylised Shisha silhouette with a modern, geometric frame — subtly referencing traditional Middle Eastern motifs.

The colour palette was carefully chosen:

• Rich Gold Accents symbolising luxury, premium service, and prestige.

• White Linework and Typography on a Black Background to create bold contrast and timeless elegance.

Typography was selected to blend traditional refinement with modernity. The emphasis on “XP” in the brand name — highlighted in gold — symbolises a premium “experience”, positioning the brand as offering more than just a service, but a memorable event experience.

The website was designed with a clean, elegant structure to support the premium brand message. Key features included:

• Prominent call-to-action buttons across every page to encourage enquiries.

• A custom event booking form allowing clients to select tailored Shisha packages for their events.

• Clear presentation of the company’s Unique Selling Points (USPs), ensuring that the value proposition was immediately visible to visitors.

I also provided email setup and forwarding support, ensuring that all customer communications were handled professionally from the outset.

Throughout the design process, I worked closely with the client to maintain alignment with the brand’s vision, creating a cohesive identity across all touchpoints.

Results

Shisha XP Events now has a luxurious, high-impact brand identity and a streamlined digital platform, ready to attract and convert high-end clientele.

The elegant branding, functional website design, and refined user journey provide a strong foundation for the company’s growth within the competitive premium event services market.